Ariix is a biotech and pharmaceutical company that sells a variety of health-related products.
The company is young, being founded in 2011, but many of its founders had previous experience as senior executives with Usana, another multi-level marketing firm that focuses on health and nutrition. The name Ariix comes from the Latin word for gold, as the company has high standards for itself.
The outlook with young companies like this is usually unclear. Ariix has been a successful company during its first few years and given little reason to think they won’t continue to be successful for many years to come. However, there may not be enough information about the company to be certain about their long-term viability.
Sign-up cost: $229.95 – $1,329.90
Global revenue: $73 million
The Good: Limited customer complaints; Bill of Rights for distributors.
The Bad: High enrollment costs; little known about company training.
Ariix has a diverse product line of health-based products. All of the company’s products are divided into the following six brands:
• Nutrifii – A series of supplements that provide nutritional support. Among the products are energy boosters, calcium therapy, mineral support, and heart and brain support.
• Slenderiiz – Products for weight management the company claims are more effective than diet and exercise. Products are designed to control appetite and increase metabolism.
• Puritii – Product line includes air and water filters, including water bottles.
• Revive – Personal care products including shampoo, conditioner, body wash, and toothpaste.
• Priime – A line of essential oils.
• Jouve – A pair of skin care products, one for dark spot correcting and brightening and the other for skin tightening (1).
Ariix prides itself on giving distributors a great opportunity to own their own business selling the company’s products. The company believes its ACTIV8 Compensation Plan is unique in the multi-level marketing industry. The plan utilizes a seven-generation, multi-line structure that allows money to flow to both the bottom and the top, which works to reward those who reach the top and keep the company’s attrition rate low.
Distributors with Ariix have several methods of making money. They are:
• Retail Sales Profits – Profit on Ariix profits sold.
• Unlimited Base Commissions – Earn 15% of a pay line.
• Team Lead Bonus – Sponsoring and maintaining four Ariix representatives.
• Matching Bonus – A percent of the commission earned by those you sponsor and those they sponsor.
• Pay Line Bonus – Earn a share of the 1% of worldwide sales that gets placed in a pool.
• Income Position Bonus – Earn a share of the 2% of worldwide sales that gets placed in a pool.
• Savings Bonus – Earn an extra 15% commission for selling at least $250 worth of products in a given week.
The company encourages distributors to sign up for IIX Membership, which costs an additional $150, but can increase the bonuses that distributors are able to receive. Membership can also increase the discount distributors can receive on products. Enrollment packages for Ariix cost between $229.95 and $1,329.90, and any package over $400 automatically includes IIX Membership.
One thing that stands out about Ariix is the A grade is has received from the Better Business Bureau (2). The BBB has not received any consumer complaints about Ariix over the past several years, which speaks to both the company and the products it offers.
Ariix also goes to great lengths to treat its distributors fairly by offering them a Bill of Rights. There are 11 rights listed:
• To a Partners Council
• To Share in Profits
• To True Ownership and Protection
• To Review Compensation Plan Changes
• To Be Our Experts
• To Our Loyalty
• To Explanation and Reasonable Notice
• To Share in the Fun and Incentives
• To Help Us Think Up What’s Next
• To Fair and Consistent Treatment
• To Maintain Your Original Agreement
One would have to search far and wide to find another multi-level marketing company willing to list off so many guarantees and promises to potential distributors before they sign up. The transparency and openness is impressive on the part of Ariix, as the company attempts to make its members feel as though they are an important part of the business.
While the Better Business Bureau doesn’t report any customer complaints, reviews from employees within the company tell a different story (3). Many of the reviews from former or current employees are downright scathing, claiming a myriad of problems with the company. The list of complaints includes poor management, a lack of leadership at the top of the company, and targeting the wrong kind of people to become distributors. Regardless of the topics of the complaints, the ratio of negative to positive complaints from those within the company is a definite red flag.
Ariix is transparent when it comes to their Distributors Bill of Rights, but the company is less forthcoming with regard to the training and support they provide, as their Bill of Rights does not mention either aspect of the business. It’s difficult to find any information about what kind of training distributors receive from Ariix, which is another concern. Even if the company were to offer base-level training, without advanced training in sales and marketing, most distributors who join a company like Ariix will be set up for failure.
Finally, there is the high startup fee, with the minimum being $229.95. This is a substantial fee to pay considering the dearth of information one can find out about Ariix before joining. The lack of information also makes it difficult to ascertain how much money one can realistically expect to make after paying so much up front to join the company.
On the surface, there’s a lot to like about Ariix. The company appears to have competent leaders, quality products that will be desirable for customers, and a wide variety of ways for its distributors to make money. Ariix also appears to value and respect its distributors with its Bill of Rights. All of these factors make the company favorable to other multi-level marketing ventures.
However, many of the positives about Ariix should be taken with a grain of salt. The company is still young and largely unproven over the long haul. This may help to explain the lack of customer complaints, as well as the lack of information regarding the company. The high startup cost and scathing reviews from within the company are two things we do know, and two things that should be of concern to someone considering joining the company as a distributor. It’s not necessarily a company that should be avoided like the plague, but until the company is older and there is more information about it, one should approach a membership with Ariix cautiously.